Where Does Google Make Its Money?

February 4, 2013 | Kent Height

It’s funny to think that less than 12 years ago Google launched its pioneering advertising platform AdWords, with just 350 customers. In less than 12 years the search giant has gone from strength to strength and in 2012 Google generated revenues of $50.18 billion, up from $37.91 billion in 2011. Read More

Is Content The Future of Search Marketing?

November 12, 2012 | Kent Height

Google has made great strides in ensuring that SERPS (search engine result pages) provide results that are as relevant as possible to the search term. Read More